---
product_id: 158146523
title: "John Frieda Violet Crush Intensive Purple Shampoo For Blonde Hair, 250ml"
brand: "john frieda"
price: "$50"
currency: NZD
in_stock: false
reviews_count: 8
url: https://www.desertcart.nz/products/158146523-john-frieda-violet-crush-intensive-purple-shampoo-for-blonde-hair
store_origin: NZ
region: New Zealand
---

# Vegan & cruelty-free formula Crushed violet pigments for brass neutralization Peroxide & ammonia free for gentle care John Frieda Violet Crush Intensive Purple Shampoo For Blonde Hair, 250ml

**Brand:** john frieda
**Price:** $50
**Availability:** ❌ Out of Stock

## Summary

> 💜 Crush the brass, own the glow — Blonde brilliance unlocked!

## Quick Answers

- **What is this?** John Frieda Violet Crush Intensive Purple Shampoo For Blonde Hair, 250ml by john frieda
- **How much does it cost?** $50 with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.nz](https://www.desertcart.nz/products/158146523-john-frieda-violet-crush-intensive-purple-shampoo-for-blonde-hair)

## Best For

- john frieda enthusiasts

## Why This Product

- Trusted john frieda brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Pure & Powerful:** Formulated without peroxide or ammonia, protecting your hair’s health while enhancing color.
- • **Daily Dose of Radiance:** Use daily for consistent brightness and vibrancy that keeps you turning heads.
- • **Instant Brass Banisher:** Neutralizes stubborn yellow tones in just one use for a cooler, brighter blonde.
- • **Vegan & Ethical Beauty:** Crafted with no animal ingredients or testing—because conscious care is the new luxury.
- • **Salon-Quality Results at Home:** Professional-grade violet pigments deliver salon-worthy tone correction without the salon price.

## Overview

John Frieda Violet Crush Intensive Purple Shampoo is a 250ml powerhouse designed for color-treated blondes and highlighted hair. Its unique crushed violet pigments neutralize brassy yellow tones in a single use, delivering cooler, brighter blonde shades. The formula is peroxide and ammonia free, vegan-friendly, and cruelty-free, ensuring gentle yet effective care. Ideal for daily use, it revitalizes your hair color while maintaining hair health and ethical beauty standards.

## Description

Ingredients Aqua, Sodium Laureth Sulfate, Sodium Lauryl Sulfate, Glycol Distearate, Sodium Chloride, Cocamide Mea, Parfum, Lactic Acid, Dimethyl Isosorbide, Cocamidopropyl Betaine, Malic Acid, Cetyl Alcohol, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Acid Violet 43, Sodium Hydroxide, Disodium Edta, Glycine, Benzophenone-4, Ethylhexyl Methoxycinnamate, Acid Blue 9, Sodium Xylenesulfonate, Bht, Sodium Benzoate, Methylchloroisothiazolinone, Methylisothiazolinone, Limonene Directions Gently massage wet hair, lather, leave for 2-3 min and rinse hair thoroughly. Rinse hands immediately after applying. Use daily for best results, follow with Violet Crush Conditioner. Safety Warning Caution: avoid contact with fabrics & household surfaces to prevent staining. If contact occurs, clean immediately. Use towel to protect clothing & fabrics from wet hair. For external use only. Do not apply to a sensitive, irritated or damaged scalp. Discontinue use if rash or irritation occurs. Avoid eye contact. If contact occurs, rinse thoroughly with water. Keep out of reach of children. Manufacturer Contact Information Kao (UK) Limited, London, EC1A 2DY.

Review: Will work to a nice slightly ash tone. - Really good for getting rid of yellowwbwn you dye your hair .Leave it on 2 minutes no more. .
Review: Great product - Excellent product and price , arrived safely and quickly.

## Features

- Knocks out stubborn brassy tones in one Use for cooler, brighter blonde
- With crushed violet pigments
- For all colour-treated blondes or highlighted blonde or brunette hair
- Peroxide-free and ammonia-free formula
- Vegan friendly with no ingredients of animal origin and no animal testing

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07X81V4F9 |
| Active Ingredients | Aqua, Sodium Laureth Sulfate, Sodium Lauryl Sulfate, Glycol Distearate, Disodium Chloride, Cocamide MEA, Parfum, Lactic Acid, Methyl Isosorbide, Cocamidopropyl Betaine, Malic Acid, Cetyl Alcohol, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Acid Violet 4, Sodium Hydroxide, Disodium EDTA, Glycine, Benzophenone-4, Ethylhexyl Methoxycinnamate, Acid Blue 9, Sodium Xylenesulfonate BHT, Sodium … |
| Age Range Description | Adult |
| Age range (description) | Adult |
| Benefits | Brassy Tone Neutralization |
| Best Sellers Rank | 62,628 in Beauty ( See Top 100 in Beauty ) 2,064 in Shampoos (Beauty) |
| Brand | John Frieda |
| Brand Name | John Frieda |
| Country Of Origin | United Kingdom |
| Customer Reviews | 4.5 out of 5 stars 4,188 Reviews |
| Global Trade Identification Number | 05037156262315 |
| Hair Type | Color Treated |
| Hair type | Color Treated |
| Item Dimensions | 50 x 78 x 201 millimetres |
| Item Form | Liquid |
| Item Type Name | John Frieda Sheer Blonde Violet Crush Tone Correcting Intensive Purple Shampoo for Blonde Hair, 250 ml |
| Item Weight | 70 Grams |
| Item form | Liquid |
| Liquid Volume | 250 Millilitres |
| Manufacturer | John Frieda |
| Manufacturer Contact Information | Kao (UK) Limited, London, EC1A 2DY. |
| Material Type Free | Ammonia Free, Peroxide free, vegan |
| Number of Items | 1 |
| Other Special Features of the Product | Vegan |
| Recommended Uses For Product | Blonde Hair |
| Scent | Orange |
| Scent Name | Orange |
| Suitable Hair Colour | Light Blonde |
| Unit Count | 250.0 millilitre(s) |

## Product Details

- **Brand:** John Frieda
- **Item form:** Liquid
- **Hair type:** Color Treated
- **Scent:** Orange
- **Age range (description):** Adult

## Images

![John Frieda Violet Crush Intensive Purple Shampoo For Blonde Hair, 250ml - Image 1](https://m.media-amazon.com/images/I/618qaCR947L.jpg)
![John Frieda Violet Crush Intensive Purple Shampoo For Blonde Hair, 250ml - Image 2](https://m.media-amazon.com/images/I/61oW4TcMQ6L.jpg)
![John Frieda Violet Crush Intensive Purple Shampoo For Blonde Hair, 250ml - Image 3](https://m.media-amazon.com/images/I/71A2f6-ajML.jpg)
![John Frieda Violet Crush Intensive Purple Shampoo For Blonde Hair, 250ml - Image 4](https://m.media-amazon.com/images/I/71BJIYOPQbL.jpg)
![John Frieda Violet Crush Intensive Purple Shampoo For Blonde Hair, 250ml - Image 5](https://m.media-amazon.com/images/I/71CLkR8dkkL.jpg)

## Questions & Answers

**Q: I currently have a pink toner shampoo on my hair, how will this work on my hair?**
A: Based on my experience it will make virtually no difference to the colour of your hair

**Q: Can you use this on purple hair**
A: The actual creamy liquid from the tube is purple. I would have thought if the colours match is could be usable with caution. Test a small area first.

**Q: I had my hair blonde balyage few weeks ago will this make it blonder**
A: Wont make hair blonde just tones down the yellow in bleached hair    Nice product

**Q: Can this be used on dry hair before washing?**
A: It’s shampoo so I’ve only ever used it on damp/wet hair and rinsed off.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Will work to a nice slightly ash tone.
*by K***E on 1 December 2025*

Really good for getting rid of yellowwbwn you dye your hair .Leave it on 2 minutes no more. .

### ⭐⭐⭐⭐⭐ Great product
*by A***E on 30 September 2025*

Excellent product and price , arrived safely and quickly.

### ⭐⭐⭐⭐ Say goodbye to bright orange tones!
*by K***N on 31 July 2021*

I do like this shampoo as it makes my hair feel really soft. I was a bit sceptical at first but I thought I would give it a try since it wasn't too expensive. I'm currently in the process of going blonde so the hairdressers advised me to use purple shampoo. It has taken some of the orange colour away but seems to have toned it down, I've used it over a week now and it hasn't made it go as lighter as I thought but overall ok product.

## Frequently Bought Together

- John Frieda Violet Crush Intensive Purple Shampoo For Blonde Hair, 250ml
- John Frieda Violet Crush for Blondes Toning Conditioner for Blonde Hair, Purple Conditioner for Blondes 250 ml
- John Frieda Violet Crush Purple Toning Hair Mask for Blonde Hair 250 ml, Purple Toning Hair Mask for Brassy Blonde Hair

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*Product available on Desertcart New Zealand*
*Store origin: NZ*
*Last updated: 2026-02-12*