Schwarzkopf Keratin Permanent Hair Dye Cream, 7.5 Caramel Blonde, Professional Quality Color for Up to 100% Gray Coverage, Bond Enforcing System

I have used Schwarzkopf products since the pandemic and love them. My hair is naturally a very mousy brown, which has darkened from a dishwater blonde over the years. It’s just not a pretty color unfortunately, and thus I have been home coloring since as long as I can remember. Earlier this year I did a stint of red, but then was ready to lift back to blonde, which is my comfort zone. I used the Schwarzkopf BlondeMe blue tinted powder and developer to lift, and then let my hair rest. You can see in my first picture how dark my roots are, and the brassiness of my length. I used the Schwarzkopf 9.1 and let that sit on my roots for about 20mins, then worked it through my lengths, and gave an additional 10 mins processing time. I’m please with the way this blended my roots in, and the overall ash color. It’s a little more gray than I anticipated, but I know that it will fade. I personally like the severe ash color, and feel like it compliments my skin tone. This kit has everything I needed and is reasonably priced. I experienced no skin irritation, and feel like this left my hair in good condition after coloring. Again, I’ve been coloring my hair at home for probably 30 years, so I’m super comfortable with the experience, but I feel like, even if you’re a noob, these kits are simple to use, and I would encourage anyone to take the leap, if you’re looking for a reliable, consistently performing product.

I purchase the caramel blonde color. This has a mild red cast to hair. I am a natural red head, but natural color fades out due to age. Caramel blonde has a very natural look color to it. Color lasts fairly well prior to having to touch up roots. Multiple uses does not dry/damage my hair. Hair remains in very good condition for a seventy year old woman :) Been using product for about 3 years. Best mild reddish blonde medium hue color I have found. Does not look artificial.

I use the hi-lift natural blonde 11.0 which lifts about 4 levels. It takes my level 5 medium brown hair to a light golden level 9 blonde. It's much less brassy than the Loreal kind I used for 20 years, and my hair feels much better. I don't love the hair mask that comes with it- it's pretty drying and not much purple color, so it tones very little. I suggest using Matrix purple shampoo.

I recently tried this Schwarzkopf Keratin Color in 9.1 Light Ash Blonde, and overall I'm really pleased with the results. The color is cool and ashy, and the included purple conditioner helped tone down any brassiness nicely. It gave me nearly 100% gray coverage, just like the packaging promised.

I think I finally found my perfect color. I've been on the hunt for a coppery blonde for months. I've mixed so many options together and came out too dark, too red or too orange. But this .. love it! Hair is soft, it didn't kill off my curls like many others do and it looks natural. Will be putty this on subscription!

Love this hair color! Does a good job covering my gray roots!! My hair grows SUPER fast and I'm constantly chasing the grays! I learned about this brand when I tried to get my hair professionally highlighted and the color wouldn't take bc of the other "natural" boxed color that I had been using for years!! After several appointments and stripping treatments, I landed on this one and won't go back! This color color is an awesome replacement and I have no issues at the salon anymore. Try it!

Listing says dye and amazon ai said it does not contain bleach however, I realized shade 001 does in fact contain bleach as I was already half way putting it on. As for results, made my hair orange, and now I look like a poor version of ice spice.

Great color easy to use for foil weave. No overwhelming smell. Good value for a quality product. Color lasts

This product is as close to professional color as i have ever used. My hair is the same color as advertised on the box, medium blonde. At four weeks the color is still very rich, hasn't faded. I'm very pleased!

This is the perfect colour for me. Not brassy or too light. It's a natural medium blonde.. it felt nice and gentle on my hair

This is the first at-home hair colouring that completely covers my stubborn greys and blends them in as though I had professional highlights. I will update this review with a photo in 6 weeks. I really hope it lasts because the smell while applying it gave the impression that the solution is fairly strong. I wouldn't want to have to use it too often for your reason.

It isn't the same colour as the one I bought in the store

Amounts of harmful ingredients in these dyes are skyrocketing. They're killing my hair. Two stars for this dye only because the shwartzcoph "diamond shine" collection killed all my hair at once, and "keratin treatment" kills it a little bit slower.