The Strategy Mindset 2.0: A Practical Guide To The Design and Implementation of Strategy

The concepts in this book are invaluable for private businesses of all sizes, as well as non-profits and institutions. As a business owner, Dr. Bamford’s framework has transformed how I approach my business strategy and communicate my vision. This book clearly explains the intersection of the art and science of business strategy in a way that is accessible to understand and achievable to execute. After reading it, I understand why some businesses and initiatives fail while others thrive. Also, spoiler, never use SWOT. It is subjective and creates blind spots. This book will give you all the tools you need to truly analyze your business strategy and put in motion a plan that avoids blind spots and common pitfalls.

Thoroughly enjoying this read. Bamford has extensive practical experience and examples from his own work that provide not just theory but a strong dose of reality to what can be sometime a difficult to navigate process of brand, company and product strategy. As a CEO I find Chuck's ability to move through complicated issues and come out the otherside with clear direction, a rare and valuable gift. I am glad he chooses to share it. I can say that I have used his framework of thinking and strategic design to craft projects and market positions that would not have been as unique, defendable and successful without it. If you have a lot of experience in this space Chucks book will remind you what is important and help guide some thinking, if you do not have experience and new to strategy, then consider this a huge leg up.

Wonderful easy to apply and effective strategy design and implementation handbook.

This is a distillation of a number of key strategy concepts from strategy text books which is helpful to managers and executives attempting to both plan and execute. Specifically, the explanation and examples on Resource Based Advantages will give readers a practical path to understanding their potential sources of competitive advantage. This is a nice complement to other similar books on the subject of strategic thinking and planning including Blue Ocean Strategy, Deep Dive: The Proven Method for Building Strategy, Judo Strategy, and StrategyMan vs. The Anti-Strategy Squad.

Great strategy book, simple and effective.

Great book. Well written and easy to follow.

Arthur , Chuck Bamford is a disruptor, who logic is based on fact and field experience, not just theoretical. I have used his Proven concepts in real world - multi million dollars deals, and it works .

There are so many myths when it comes to business strategy, what your competitive advantage is, what a true mission statement should look like and who your perfect customer is. Dr. Chuck Bamford has literally drawn up the plays and gives you the instructions of how to execute a business strategy that works. He even provides the checking metric systems that can be employed to make sure you are headed in the correct direction. While the process of strategy is both science and art Dr. Bamford is able to articulate that balance in a straight forward and understandable way, providing both the research and the reality that there are some creative factors involved. The issue of competitive advantage and how a person or company applies a Resource Based Analysis (RBA) to determine if it truly is a competitive advantage and has value is one of the best tests one will read. Great for profits and non-profits Chapter 12 is devoted to non-profits. This book will continue to be a reference guide for me as a coach and apply to my business ventures. Great Read!