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N**N
I loved it. Buy this book Everything you didn't know you needed to know about raising money
FINANCE YOUR OWN BUSINESS.Garett Suttton Esq and Gerri DetweilerReviewedN D Brown*****I loved this book!This is one of those ‘how to books’ that you wish you had known about before you knew you needed it. Both of the authors have more than enough credentials to write this book, and all the others they have authored. You, and your start up business, are in good hands. Actually they could have titled this book “How To Keep Money Lenders rom Letting You Fail.” As you seek the essential ‘start up’ cash you’ll think lenders don’t want you to start at all!Here are the answers to questions you didn’t even know you had to ask to get the what is necessary to run your American Dream. Money. You’ve probably thought about starting your own business or you would not be looking at this book. It is essential to understanding why you need cash or easy access to it. It will show you how to get it and explain why.How many times I have heard a wannabe entrepreneur say “This is so good it sells itself.” Whatever it is, it won’t. It has to be made and marketed and that requires cash.Before you can get started you need to know where the money is, where it will come from and how you can get it. Without start up financing ‘whatever it is’ will never be more than something in your imagination.“Finance Your Own Business” is not just a ‘how to’ book it is a reference book.Buy this book and after you read it, and after you pass it along to your colleagues, make sure it is easily available so the pages can become dog eared, smudged with finger prints, coffee cup rings and colorful with underlining.You need to know bankers jargon; why a business plan is important and what to expect when you stick out your hand for money. The book tells you what you need and what you will have to give up to get the cash to make your dream real. It also tells you how to act and react when your hand comes back empty. It explains you need to look and behave like the people you expect to loan you money. You need to know what they expect from you. This book tells you.Loaded with instructional case studies it takes the mysteries out of finance and makes it easy to understand. Unlike many academic tomes this is ‘readable’.It’s not a ‘one sitting’ book. You have to read and then digest. You’ll learn how to look at your business from a different angle. Of course it’s your baby and you love it. You think it’s gorgeous. It is your entire life.So learn why, to the money people, your baby is just something to measure and re-measure. Yes, it is important to them that you have bled to get it going but they want to know how much blood you have spilled and how much more you are willing to spill. It’s all about numbers. Sutton and Detweiller explain it all.FINANCE YOUR OWN BUSINESS is THE book everyone who is even thinking about starting their own business needs to read and own. Make it your first investment.
S**E
Recommended Book for ANYONE Considering Starting a Business
This book is a must-read for anyone serious about starting or running their own business. I have worn a number of different hats in the business and financing and investing world, and many times have had my hat handed back to me, if you know what I mean. Saying that, I wish I would have had this book a few years ago!As an entrepreneur and partner in a company that made early stage angel investments and participant in due diligence with angel investing groups, I have seen a number of things described in the book first-hand. I can honestly say that I wish I would have had this book read and sitting on my shelf as a valuable resource.This book covers it all with clear language and presents things in a down-to-earth fashion that helps you understand the realities, pros, cons as well as the hidden dangers and "gotchas" that might be lurking in that contract in front of you or that longer-term impact you may have missed without for their advice.You will find great ideas on where to obtain financing that you may not have considered and learn that some of your ideas for financing may not be the greatest for your long-term financial health, such as retirement financing where you pull from retirement accounts. Along with the information on financing, you can find some great tips on running a better business, keeping up with important paperwork and things that may not be much fun, but can really help when you get to a place where you want to grow and scale your business.A great chapter for everyone considering starting a business is "Chapter Eleven: Create Your Business Structure." This is one of the most important early steps when building a business, and it is a good idea to explore your options and think about the future as well as the present.Helpful for both sides of the investment: the investors as well as those seeking financing, the chapter on angel and venture capital, I found very helpful and informative. It presents in a direct and succinct manner many of the things that investors are looking at and helps those looking for financing start pulling together the presentation and kind of information needed to be a candidate for angel or VC financing. If this is an area of interest, look at their due diligence checklist.Their advice on scams is extremely helpful in giving you things to be on guard against and hopefully save you some heartache. The resources section provides sample contracts and documents so that you can get an idea of what to expect before one may be staring you in the face while meeting with your attorney.Also in the back of the book is a table that shows a good comparison of the different funding types. It provides a super summary of the different types at a glance so you can dive in for greater detail in that chapter.I highly recommend this book. I did receive this as a review copy, and I am so glad I did. This great resource will be sitting on my bookshelf for years to come.
A**.
Informative book
Teach important strategies about financing your business in this world. So useful book to get every information of financing. Thank you sir
J**N
Great book
Great educational book. A must read
J**E
Two Stars
Not much as I aspect
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