---
product_id: 287854330
title: "New York Foundation, Superstay Active Wear 30 Hour Long-Lasting Liquid Foundation, Lightweight Feel, Water, Sweat and Transfer Resistant, 30 ml, Shade: 28, Soft Beige"
brand: "maybelline"
price: "$45"
currency: NZD
in_stock: true
url: https://www.desertcart.nz/products/287854330-new-york-foundation-superstay-active-wear-30-hour-long-lasting
store_origin: NZ
region: New Zealand
---

# 30H ultra-long wear Water, sweat & transfer resistant Lightweight, breathable feel New York Foundation, Superstay Active Wear 30 Hour Long-Lasting Liquid Foundation, Lightweight Feel, Water, Sweat and Transfer Resistant, 30 ml, Shade: 28, Soft Beige

**Brand:** maybelline
**Price:** $45
**Availability:** ✅ In Stock

## Summary

> 💄 Own your day, flawless and unstoppable.

## Quick Answers

- **What is this?** New York Foundation, Superstay Active Wear 30 Hour Long-Lasting Liquid Foundation, Lightweight Feel, Water, Sweat and Transfer Resistant, 30 ml, Shade: 28, Soft Beige by maybelline
- **How much does it cost?** $45 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.nz](https://www.desertcart.nz/products/287854330-new-york-foundation-superstay-active-wear-30-hour-long-lasting)

## Best For

- maybelline enthusiasts

## Why This Product

- Trusted maybelline brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Skin-Loving Formula:** Oil-free, non-comedogenic, and dermatologist tested for a breathable, pore-friendly glow.
- • **Effortless Application:** Smooth on with fingertips or brush for a seamless, camera-ready complexion every time.
- • **Sweat & Water-Proof Armor:** Conquer your busiest days and toughest workouts without a single smudge.
- • **Flawless All-Day Confidence:** Stay impeccable with 30 hours of full coverage that won’t quit before you do.
- • **Weightless Matte Perfection:** Experience a natural satiny matte finish that feels like second skin, never heavy or cakey.

## Overview

Maybelline New York Superstay Active Wear Foundation delivers 30 hours of full coverage with a lightweight, breathable formula that resists water, sweat, and transfer. Its oil-free, dermatologist-tested formula ensures a natural matte finish suitable for all skin types, making it the ultimate foundation for professionals who demand long-lasting perfection.

## Description

Maybelline New York Foundation, Superstay Active Wear 30 Hour Long-Lasting Liquid Foundation, Lightweight Feel, Water, Sweat and Transfer Resistant, 30 ml, Shade: 28, Soft Beige

## Features

- Full coverage, lightweight foundation with 30-hour wear, Water, sweat and transfer resistant
- Natural satiny, matte finish, Evens out and camouflages skin imperfections for a flawless complexion
- Apply smoothly and evenly to face with fingertips or clean foundation brush, Pair with a makeup primer for even longer wear
- Oil-free, non-comedogenic formula will not clog pores, Dermatologist tested, Suitable for all skin types
- Contents: 1x Maybelline New York Superstay Activewear 30 Hour Long-lasting Liquid Foundation in Soft Beige, 30 ml

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Product Name | Maybelline Superstay Active Wear Full Coverage 30 Hour Long-lasting Liquid Foundation 28 Soft Beige |
| Weight | 0.12 g |
| Volume | 104.4 Millilitres |
| Units | 1 count |
| Brand | Maybelline |
| Format | Liquid |
| Age Range Description | Adult |

## Product Details

- **Item form:** Liquid
- **Colour:** 28 Soft Beige
- **Skin type:** All
- **Recommended uses for product:** Face Makeup
- **Material Type Free:** Non-comedogenic
- **Package information:** Bottle
- **Brand:** Maybelline
- **Product benefits:** Flawless
- **Skin tone:** All
- **Age range (description):** Adult

## Images

![New York Foundation, Superstay Active Wear 30 Hour Long-Lasting Liquid Foundation, Lightweight Feel, Water, Sweat and Transfer Resistant, 30 ml, Shade: 28, Soft Beige - Image 1](https://m.media-amazon.com/images/I/61P8lkLvdML._AC_UL320_.jpg)
![New York Foundation, Superstay Active Wear 30 Hour Long-Lasting Liquid Foundation, Lightweight Feel, Water, Sweat and Transfer Resistant, 30 ml, Shade: 28, Soft Beige - Image 2](https://m.media-amazon.com/images/I/61P8lkLvdML._AC_UL480_FMwebp_QL65_.jpg)
![New York Foundation, Superstay Active Wear 30 Hour Long-Lasting Liquid Foundation, Lightweight Feel, Water, Sweat and Transfer Resistant, 30 ml, Shade: 28, Soft Beige - Image 3](https://m.media-amazon.com/images/I/61P8lkLvdML._AC_UL640_FMwebp_QL65_.jpg)
![New York Foundation, Superstay Active Wear 30 Hour Long-Lasting Liquid Foundation, Lightweight Feel, Water, Sweat and Transfer Resistant, 30 ml, Shade: 28, Soft Beige - Image 4](https://m.media-amazon.com/images/I/61P8lkLvdML._AC_UL800_FMwebp_QL65_.jpg)
![New York Foundation, Superstay Active Wear 30 Hour Long-Lasting Liquid Foundation, Lightweight Feel, Water, Sweat and Transfer Resistant, 30 ml, Shade: 28, Soft Beige - Image 5](https://m.media-amazon.com/images/I/61P8lkLvdML._AC_UL960_FMwebp_QL65_.jpg)

## Available Options

This product comes in different **Color, Size** options.

## Questions & Answers

**Q: I have oily skin. Will this product make me break out?**
A: Our Superstay Active Wear 30H Foundation formula is both oil-free and non comodegenic meaning it will not clog pores. The matte finish is especially suited for oily complexions.

**Q: Does this product feel heavy on the skin?**
A: Despite being high coverage and long-wear, this formula has a lightweight feel that will leave you with a satiny, smooth complexion.

**Q: I have an active life and and prone to breaking a sweat during the day. Will this product really stay put?**
A: Our Superstay Active Wear Foundation is sweat-resistant, water-resistant and transfer-resistant, making it the ideal makeup choice for someone like you. Pair with a primer and/or setting spray for an even longer hold.

## Frequently Bought Together

- Maybelline New York Foundation, Superstay Active Wear 30 Hour Long-Lasting Liquid Foundation, Lightweight Feel, Water, Sweat and Transfer Resistant, 30 ml, Shade: 28, Soft Beige
- Rimmel Stay Matte Pressed Powder, Transparent, 14g
- Maybelline Mascara Lash Sensational Sky High Volumizing and Thickening Eyelash Lengthening. Flake Free Formula, Mascara 01 Black

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**Shop now:** [https://www.desertcart.nz/products/287854330-new-york-foundation-superstay-active-wear-30-hour-long-lasting](https://www.desertcart.nz/products/287854330-new-york-foundation-superstay-active-wear-30-hour-long-lasting)

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*Product available on Desertcart New Zealand*
*Store origin: NZ*
*Last updated: 2026-03-02*