---
product_id: 32398319
title: "Motorsports Marketing and Sponsorships: How to Raise Money to Race and Give Sponsors What They Really Want"
price: "$94"
currency: NZD
in_stock: true
reviews_count: 11
url: https://www.desertcart.nz/products/32398319-motorsports-marketing-and-sponsorships-how-to-raise-money-to-race
store_origin: NZ
region: New Zealand
---

# Motorsports Marketing and Sponsorships: How to Raise Money to Race and Give Sponsors What They Really Want

**Price:** $94
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Motorsports Marketing and Sponsorships: How to Raise Money to Race and Give Sponsors What They Really Want
- **How much does it cost?** $94 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.nz](https://www.desertcart.nz/products/32398319-motorsports-marketing-and-sponsorships-how-to-raise-money-to-race)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
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## Description

Motorsports Marketing and Sponsorships: How to Raise Money to Race and Give Sponsors What They Really Want [Striler, Alex] on desertcart.com. *FREE* shipping on qualifying offers. Motorsports Marketing and Sponsorships: How to Raise Money to Race and Give Sponsors What They Really Want

Review: Good read - I learned a lot from this book and has a lot of useful information. Hopefully this information will help me secure sponsorships
Review: This book is more useful than any tool in the tool box - A close friend recommended this book to me because he knows how much effort I have been putting in to building a marketable race program. This book not only has opened my eyes to how much more I can do to attract sponsors but why my previous attempts have been failures. I'll be honest, I had no clue how to value my race program or myself. I am truly surprised with how much information is given in this book, information that seems like it would be an industry secret. As someone who went to college for business, I was much further away than I realized to understanding Motorsports sponsorship. Many things mentioned in the book are things I knew existed but I didn't know why. I now realize how many missed opportunities I have had and how many new opportunities to improve my racing career will be utilized. Since reading this book, I have completely rethought my marketing approach and what tools I plan on taking advantage of. So many independently owned teams in the monster truck racing industry are missing out. If you are anyone in the Motorsports industry, you NEED this book!

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #298,061 in Books ( See Top 100 in Books ) #145 in Motor Sports (Books) |
| Customer Reviews | 4.8 4.8 out of 5 stars (128) |
| Dimensions  | 6 x 0.55 x 9 inches |
| ISBN-10  | 0982879644 |
| ISBN-13  | 978-0982879641 |
| Item Weight  | 13.9 ounces |
| Language  | English |
| Print length  | 244 pages |
| Publication date  | August 12, 2016 |
| Publisher  | Striler Publishing |

## Images

![Motorsports Marketing and Sponsorships: How to Raise Money to Race and Give Sponsors What They Really Want - Image 1](https://m.media-amazon.com/images/I/51Uh+GMHzTL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Good read
*by A***Y on January 24, 2025*

I learned a lot from this book and has a lot of useful information. Hopefully this information will help me secure sponsorships

### ⭐⭐⭐⭐⭐ This book is more useful than any tool in the tool box
*by D***S on February 8, 2017*

A close friend recommended this book to me because he knows how much effort I have been putting in to building a marketable race program. This book not only has opened my eyes to how much more I can do to attract sponsors but why my previous attempts have been failures. I'll be honest, I had no clue how to value my race program or myself. I am truly surprised with how much information is given in this book, information that seems like it would be an industry secret. As someone who went to college for business, I was much further away than I realized to understanding Motorsports sponsorship. Many things mentioned in the book are things I knew existed but I didn't know why. I now realize how many missed opportunities I have had and how many new opportunities to improve my racing career will be utilized. Since reading this book, I have completely rethought my marketing approach and what tools I plan on taking advantage of. So many independently owned teams in the monster truck racing industry are missing out. If you are anyone in the Motorsports industry, you NEED this book!

### ⭐⭐⭐⭐⭐ OUTSTANDING!
*by C***R on August 23, 2016*

Outstanding! This is a fantastic book and a must have for any in the Sponsorship or Marketing Business arena. While it says it's directed at Motorsports, the basics lessons in this book apply to all sports teams. It's very comprehensive, and very detailed. Alex takes readers through the differences in Advertising, Marketing, and Branding, he explains in detail how to value a team, ROI, Decks, Proposals and Proof of Performance, and much much, more. My maim reason for writing this review is for all the younger audience out there getting into racing. Please buy this book, ask your folks to get it for a birthday or Christmas present, whatever you have to, and learn how to do sponsorship the correct way. This is the best book I have come across so far and it's really good. I've spent over $50 bucks on a sports marketing recently and it was so shallow, it covered many topics, but nothing in detail. This book not only gives you granular detail, you even get insight from Race team's Commercial Director's, Racers, and more importantly, Sponsors like Monster Energy, Lucas Oil, and others. Definitely, definitely, worth the money, highly recommended.

## Frequently Bought Together

- Motorsports Marketing and Sponsorships: How to Raise Money to Race and Give Sponsors What They Really Want
- Branding Speed: How to Market Your Club Racing Team and Create the Image You Want

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*Product available on Desertcart New Zealand*
*Store origin: NZ*
*Last updated: 2026-01-24*