Trusted Advisor: 20Th Anniversary Edition

The Trusted Advisor is one of the best books I’ve read on building long-term client relationships. It goes beyond technical expertise and focuses on how to develop trust, credibility and genuine connection with clients. The authors explain with real examples how listening, empathy and honesty create stronger partnerships than simply “selling” solutions. What I loved most is how practical the advice is, it shows exactly how to shift from being just a service provider to becoming a true trusted partner. The balance between psychology, communication and professional skills makes it applicable across industries, whether you’re in consulting, finance or entrepreneurship. A book I’ll keep revisiting, because every chapter gives you something actionable to improve client interactions. Highly recommended for anyone who wants to succeed in advisory or relationship-driven careers.

Best quality

Good one

Excellent content, presented extremely well. Very useful for anyone in jobs / careers where interpersonal skills and interaction quality is critical. Every element of the book is relevant in today's business context and in fact, you can start at any page and all of it will be practical. I have begun to use this book as my daily skill improvement pill, one page - one practice - a day to diligently apply and develop.

Must read for customer centric businesses.

Content is excellent

Delighted experience, advance delivery...

Must read

Thanks

Desde hace tiempo vengo buscando un buen libro de ventas. Este es el mejor que me he encontrado. Lleno de contenido (serio) para quienes trabajamos con clientes. Y no se hace pesado de leer en lo absoluto vs otros libros profesionales que he intentado leer. Aún no lo termino pero con un 50% de lectura lo recomiendo al 100% no solo para quienes quieren formarse como vendedores o están comenzando su profesión en esta área, sino también para quienes llevan ya un tiempo en ventas pero quieren profundizar la relación con sus clientes.

There are so many fold marks on the cover and the binding does not look secure. Disappointed in physical quality of the book

This is a great book that really helped me to carry through my career. It establishes the attitude to be "trusted". Many useful tips, great read.

I read the first edition and did not see a lot of new ideas or concepts in the second edition. It's a great book and even the concept of Trusted Advisor" is important. I have changed my job title on my business cards from Account Manage to Trusted Advisor. It draws interest and I explain that this is what I want our relationship to become.