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๐ Make waves, not clumps โ lash out with confidence!
Tower 28 MakeWaves Vegan Black Mascara is a dermatologist-approved, cruelty-free formula designed for sensitive eyes and contact lens wearers. Featuring Aquaflex technology, it delivers humidity-proof volume and length with a unique triple-wave wand for precise application. Packaged sustainably with 78% recycled plastic, this lightweight, non-clumping mascara offers buildable coverage and easy removal, perfect for the modern professional seeking bold yet clean beauty.














| ASIN | B0BGMBRQP7 |
| Best Sellers Rank | #4,376 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #62 in Mascara |
| Brand | Tower 28 |
| Brand Name | Tower 28 |
| Color | Black |
| Container Type | Tube |
| Coverage | Buildable,Lightweight |
| Customer Reviews | 4.2 out of 5 stars 1,278 Reviews |
| Item Dimensions | 0.65 x 0.65 x 3.4 inches |
| Item Form | Liquid |
| Item Volume | 0.29 Fluid Ounces |
| Item Weight | 9.07 g |
| Manufacturer | Tower 28 Beauty |
| Manufacturer Part Number | T028-01-0002 |
| Mascara Wand Type | Triple-Wave Wand / Curved Wand |
| Material Type Free | Cruelty-free,Non-toxic |
| Number of Items | 1 |
| Other Special Features of the Product | Lightweight, Non-Clumping |
| Package Type Name | Tube |
| Product Benefits | Volumizing, lengthening, defining, lightweight, and non-clumping; helps define curl and keep lashes healthy and strong Product Benefits Volumizing, lengthening, defining, lightweight, and non-clumping; helps define curl and keep lashes healthy and strong See more |
| Set Name | Tower 28 MakeWaves |
| Skin Tone | All |
| Skin Type | Sensitive |
| Special Feature | Lightweight, Non-Clumping |
| Specialty | Gluten-free,Vegan |
| UPC | 850003234939 |
| Water Resistance Level | Water Resistant |
I**H
Great Length, No Clumping, and Perfect Travel Size
I purchased this as a gift for a friend, and she absolutely loved it. She mentioned that it added noticeable length without clumping and held up well throughout the day. The formula goes on smoothly and doesnโt flake or smudge easily. The brush has a bit of flexibility, which makes it easy to coat lashes evenly and reach smaller lashes without making a mess. It gives a clean, defined look rather than feeling heavy or stiff. Another big plus is the mini size. Itโs perfect for travel, makeup bags, or anyone who prefers trying a product before committing to a full size. What stood out most: - Adds good length without clumping - Long-lasting wear - Lightweight, comfortable formula - Brush has slight give for better control - Perfect travel or trial size Overall, this is a great mascara, especially for someone who wants definition and length without heaviness. It made a great gift and definitely delivered on quality.
J**K
Impressive Mascara
Tower 28 - Please DON'T change this formula. I've burned through a TON of mascara's that have gotten good reviews. I'm never satisfied. Tower 28 I plan on sticking with as long as they remain the same. I have allergies and I don't notice much transfer, it doesn't clump, it makes lashes look longer - not so much thicker. For me it's a win (finally).
B**L
Worth buying
No clumping, easy to remove
C**B
Works well at first but gets old quickly
I really enjoyed this mascara. Applied smoothly. The brush separates lashes well. Minimal smudging. I only gave 4 stars because it lost itโs positive qualities quickly-getting clumpy out of the container and started flaking when I tried to apply a second coat. Will not be purchasing again.
D**N
Great Mascara for a Gift!
I did not use this, only because it was a gift. It looked super professional, and definitely not a scam. Great product!
N**I
great mascara for mature lashes!
I'm what cosmetic companies call a "mature woman" and my previously long and thick lashes have disappeared. As I wear mascara daily, I am always on the lookout for a brown (dark) mascara that makes my lashes fuller and longer. Often I find that mascaras look spiky, or clumpy - and the tubing mascaras being marketed to mature women make my lashes look unnatural and feel stiff. One mascara, a metal wand, that marketed to mature women was a disaster - and it took forever to remove. MakeWaves is perfect. No clumping, no spiking, no issue with removal. I love it!
M**Z
Takes a long time to set, and smudges easily until set
This mascara is twice as much as most drug store versions, but it was highly recommended by several influencers and blogs, so I was willing to pay the higher price because I have very sensitive eyes. As far as eye sensitivity, no problems there - it didn't bother my eyes. I liked the curved applicator, but honestly, you can find those in other mascaras too. What really bothered me was that it took a minimum of five minutes to set. I could never get through the full dry time without blinking and smearing the mascara under my eyes - it created a big mess every time! For me, this is not worth the higher price when compared to less expensive options.
B**A
Better than BTS
If you're tired of mascara that promises volume but delivers clumps, and promises long-wear but leaves you with raccoon eyes, you need to try the Tower 28 mascara. I work outdoors in the unforgiving Texas heat, a true test for any makeup product. Before this, my mascara would smudge and flake by midday. This product solved every single one of those problems. It provides excellent volume and length that you can build up layer after layer with zero clumping. Best of all, it stays perfectly in place all dayโno smudging, no matter the weather. When it's time to take it off, it's a breeze. Micellar water or a gentle cleanser removes it completely without any tugging. This is a mascara that delivers on every claim and then some.
Trustpilot
2 weeks ago
2 weeks ago