--- product_id: 592259115 title: "Semi-Permanent Ruby Rouge Hair Dye" brand: "crazy color" price: "NZ$58" currency: NZD in_stock: true reviews_count: 11 category: "Crazy Color" url: https://www.desertcart.nz/products/592259115-semi-permanent-ruby-rouge-hair-dye store_origin: NZ region: New Zealand --- # Nourishing Vegan Oils Blend Intense Wine Red Pigment No Ammonia & Bleach Formula Semi-Permanent Ruby Rouge Hair Dye **Brand:** crazy color **Price:** NZ$58 **Availability:** ✅ In Stock ## Summary > 🍇 Unleash bold, guilt-free color with Crazy Color Ruby Rouge — where vibrance meets care! ## Quick Answers - **What is this?** Semi-Permanent Ruby Rouge Hair Dye by crazy color - **How much does it cost?** NZ$58 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.nz](https://www.desertcart.nz/products/592259115-semi-permanent-ruby-rouge-hair-dye) ## Best For - crazy color enthusiasts ## Why This Product - Trusted crazy color brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Nourish While You Color:** Infused with Raspberry Seed, Sunflower Seed & Avocado Oils to condition and protect hair health. - • **Ethical Beauty Statement:** 100% vegan, cruelty-free, PETA-approved, and free from harsh chemicals like parabens and gluten. - • **Vibrant Ruby Rouge Impact:** Highly pigmented for bold, salon-quality wine red color that turns heads. - • **Damage-Free At-Home Dyeing:** Ammonia and bleach-free formula ensures vibrant color without compromising hair integrity. - • **Made in the UK, Trusted Worldwide:** Crafted with care in the UK, perfect for all hair types including bleached and natural. ## Overview Crazy Color Vibrant Ruby Rouge is a semi-permanent duo hair dye delivering an intense wine red shade with a conditioning, oil-rich vegan formula. Free from ammonia, bleach, parabens, and gluten, it nourishes hair while coloring, making it ideal for damage-free at-home use. PETA-approved and cruelty-free, this UK-made dye suits all hair types, especially bleached or pre-lightened hair, offering a bold, vibrant look with ethical confidence. ## Description Product Description Crazy Color Ruby Rouge Vegan formula deposits intense colour gently. With Raspberry Seed, Sunflower Seed and Avocado Oil, our gentle formula nourishes your hair as it delivers bold colour. With no ammonia and no bleach, you can achieve your Wine Red colour at home with no damage. We never test on animals, all our Crazy Color products are PETA-approved, 100% vegan and cruelty-free. We are also PPD-Free, Gluten Free, Paraben Free and Made in the UK! Ingredients Aqua (purified water, agua purificada, eau épurée), Cetearyl Alcohol, Propylene Glycol, Basic Red 51, Ceteareth-20, Guar Hydroxypropyltrimonium Chloride, Distearoylethyl Hydroxyethylmonium Methosulfate, Ceteareth-30, Rubus Idaeus (Raspberry) Seed Oil, Helianthus Annuus (Sunflower) Seed Oil, Persea Gratissima (Avocado) Oil, Phenoxyethanol, Triethylene Glycol, Basic Yellow 87, Basic Orange 31. Directions Wear gloves to apply as product may stain the hands. For best results apply to clean towel dried or dry hair. Comb through for an even distribution. Blow dry in to preferred style to lock in color. Safety Warning For external use only. Avoid contact with eyes. Keep away from naked flame or direct heat sources. Review: Perfect, didn't stain; absorbed well by bleached hair, but not by natural greys/darks - I'm surprised to see so many mixed and negative reviews of this product, as my experience has been very positive so far, but I may return for further updates after longer-term use. If it's any help, I didn't exactly follow the instructions and applied this pastel lavender to clean, combed dry hair instead. I have a light brown natural base with thick blonde highlights, and my desired effect is a pastel lavender on the highlights only. This shade is perfect for that: it hasn't changed the dark/brown base but it has been absorbed by the blonde highlights. My natural greys also haven't absorbed this colour, fyi. If you're looking for grey coverage, this dye might not work for you. Personally I like my greys and my natural hair colour, so this is perfect for me. I got exactly the desired effect and I'm happy. This is a lavender that tends towards a blueish purple, rather than a pinkish purple. If you want a more saturated reddish/pinkish purple, consider another brand or experiment by mixing this with a bit of red. I plan to try this myself, as I like a warmer purple. A few things to consider: if your hair is struggling to absorb the dye, it is likely not so much the product's "fault" but it could be that your hair is healthy and not porous enough. This is why, for example, my natural greys don't absorb the dye well but the bleach-treated highlights (damaged by the bleach and therefore made more porous) do. Lavender, lilac, and any purple is a combination of blue and red. Depending on your natural base and pigmentation, your hair may be more prone to keeping the blue and shedding the red, which means that as the colour fades, you might be left with a blue tint. Some people eventually get a green tint as it fades. This is because your base must be yellowing with sun exposure, so the blue tint mixes with the yellow in your hair to produce green. This has been my experience with using lavender dyes for years, and the blue tends to be the most stubborn and lasting pigments of all, in any dye I've tried. Something to keep in mind. In my experience, colour technicians will usually try to remedy this by adding a counter-colour to the undesired one. So, to neutralise yellow, you'd use purple shampoo recommended for platinum blondes. If you ever use a dye with blue pigment in it, though, keep in mind you might be married to it until your hair grows out--I don't think blue leaves easily, if at all. My suggestion, for anyone unsure about how their hair will react, is to test the product on a hidden strand of hair and see how it goes for you. Don't go all out, applying it to your whole head if this is the first time you're trying this product. A few reviewers have said this product stains their pillowcases and skin even after being washed. This has not been my experience. Maybe because I applied my product to dry instead of damp hair, and it got absorbed better? Anyway, good luck to all! UPDATE: Colour turned out more saturated in my second attempt, when applied to towel-dried hair, as per the instructions. So don't listen to me, follow the instructions 😅 The shampoo & conditioner you use subsequently make a huge difference to colour longevity. Use colour-kind products, otherwise it may fade faster than it promises. My first attempt lasted 2 washes, but with shampoo & conditioner that are extra unkind to colour, so that was my own silliness. Still very pleased with the colour, though, and the dye seems to have no damage on my hair at all. Will buy again! Review: Vibrant! - I buy ruby rouge and cyclamen to make a mix. ❤️ Always consistent quality and and vibrant colour. Fades into a lovely light pink so I dont feel I needs to re-dye too frequently. Make sure you apply vaseline to your skin and wear gloves if you dont want to look like a killer! 🤣 Your hair will need to be almost platinum for vibrancy!...but you can see in the photos the slight tint left on the parts of my hair that are dyed dark brown. ## Features - CRAZY COLOR: The highly pigmented Ruby Rouge hair dye deposits an intense colour gently. Packed full of oils, our formula conditions as it delivers a Wine Red colour. - READY TO USE AT HOME: With no ammonia and bleach, you can achieve your Wine Red hair colour without damage. The lighter your hair, the more vibrant the shade. - NO DAMAGE DYE: With Raspberry Seed, Sunflower Seed and Avocado Oil, our gentle formula nourishes your hair as it colours. Our Ruby Rouge semi-permanent colour coats the outside of the hair, so is ideal for promoting good hair health, especially after bleaching. - VEGAN FORMULA: We never test on animals, all our Crazy Color products are PETA-approved, 100% vegan and cruelty-free. We are also PPD-Free, Gluten Free and Paraben Free! - MADE IN UK: Our Ruby Rouge formulas are made in the UK. Our semi-permanent shade promotes gentle hair colouring on bleached, pre-lightened and natural hair. ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B0CNXZ487M | | Benefits | Conditioning, Hair Coloring | | Best Sellers Rank | 488 in Beauty ( See Top 100 in Beauty ) 8 in Semi-Permanent Hair Colour | | Brand | Crazy Color | | Brand Name | Crazy Color | | Colour | Ruby Rouge | | Container Type | Bottle | | Customer Reviews | 4.2 out of 5 stars 2,432 Reviews | | Global Trade Identification Number | 05035832035765 | | Hair Color Permanence | Semi-Permanent | | Hair Type | All, Curly, Straight | | Hair type | All, Curly, Straight | | Item Form | Cream | | Item Weight | 236 Grams | | Item form | Cream | | Manufacturer | Crazy Color Ltd | | Manufacturer Part Number | 002277D | | Material Features | Cruelty Free, Gluten Free, Vegan, Vegan, Cruelty Free, PETA Approved, Gluten Free, Paraben Free, PPD Free, Ammonia Free | | Material Type Free | Ammonia Free, Bleach Free, Gluten Free, Paraben Free, Peroxide Free | | Model Number | 002277D | | Number of Items | 2 | | Package information | Bottle | | Product benefits | Conditioning, Hair Coloring | | Recommended Uses For Product | Hair coloring at home | | Set Name | Ruby Rouge Duo Pack | | Unit Count | 200.0 millilitre | ## Product Details - **Brand:** Crazy Color - **Colour:** Ruby Rouge - **Hair type:** All, Curly, Straight - **Item form:** Cream - **Material Type Free:** Ammonia Free, Bleach Free, Gluten Free, Paraben Free, Peroxide Free - **Number of items:** 2 - **Package information:** Bottle - **Product benefits:** Conditioning, Hair Coloring - **Unit count:** 200.0 millilitre(s) ## Images ![Semi-Permanent Ruby Rouge Hair Dye - Image 1](https://m.media-amazon.com/images/I/71cjXoneLFL.jpg) ![Semi-Permanent Ruby Rouge Hair Dye - Image 2](https://m.media-amazon.com/images/I/616VvjJy8tL.jpg) ![Semi-Permanent Ruby Rouge Hair Dye - Image 3](https://m.media-amazon.com/images/I/610i+CkyTYL.jpg) ![Semi-Permanent Ruby Rouge Hair Dye - Image 4](https://m.media-amazon.com/images/I/61EGhVQV3uL.jpg) ![Semi-Permanent Ruby Rouge Hair Dye - Image 5](https://m.media-amazon.com/images/I/61l-Ju2wAvL.jpg) ## Available Options This product comes in different **Color, Size** options. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Perfect, didn't stain; absorbed well by bleached hair, but not by natural greys/darks *by B***A on 22 June 2025* I'm surprised to see so many mixed and negative reviews of this product, as my experience has been very positive so far, but I may return for further updates after longer-term use. If it's any help, I didn't exactly follow the instructions and applied this pastel lavender to clean, combed dry hair instead. I have a light brown natural base with thick blonde highlights, and my desired effect is a pastel lavender on the highlights only. This shade is perfect for that: it hasn't changed the dark/brown base but it has been absorbed by the blonde highlights. My natural greys also haven't absorbed this colour, fyi. If you're looking for grey coverage, this dye might not work for you. Personally I like my greys and my natural hair colour, so this is perfect for me. I got exactly the desired effect and I'm happy. This is a lavender that tends towards a blueish purple, rather than a pinkish purple. If you want a more saturated reddish/pinkish purple, consider another brand or experiment by mixing this with a bit of red. I plan to try this myself, as I like a warmer purple. A few things to consider: if your hair is struggling to absorb the dye, it is likely not so much the product's "fault" but it could be that your hair is healthy and not porous enough. This is why, for example, my natural greys don't absorb the dye well but the bleach-treated highlights (damaged by the bleach and therefore made more porous) do. Lavender, lilac, and any purple is a combination of blue and red. Depending on your natural base and pigmentation, your hair may be more prone to keeping the blue and shedding the red, which means that as the colour fades, you might be left with a blue tint. Some people eventually get a green tint as it fades. This is because your base must be yellowing with sun exposure, so the blue tint mixes with the yellow in your hair to produce green. This has been my experience with using lavender dyes for years, and the blue tends to be the most stubborn and lasting pigments of all, in any dye I've tried. Something to keep in mind. In my experience, colour technicians will usually try to remedy this by adding a counter-colour to the undesired one. So, to neutralise yellow, you'd use purple shampoo recommended for platinum blondes. If you ever use a dye with blue pigment in it, though, keep in mind you might be married to it until your hair grows out--I don't think blue leaves easily, if at all. My suggestion, for anyone unsure about how their hair will react, is to test the product on a hidden strand of hair and see how it goes for you. Don't go all out, applying it to your whole head if this is the first time you're trying this product. A few reviewers have said this product stains their pillowcases and skin even after being washed. This has not been my experience. Maybe because I applied my product to dry instead of damp hair, and it got absorbed better? Anyway, good luck to all! UPDATE: Colour turned out more saturated in my second attempt, when applied to towel-dried hair, as per the instructions. So don't listen to me, follow the instructions 😅 The shampoo & conditioner you use subsequently make a huge difference to colour longevity. Use colour-kind products, otherwise it may fade faster than it promises. My first attempt lasted 2 washes, but with shampoo & conditioner that are extra unkind to colour, so that was my own silliness. Still very pleased with the colour, though, and the dye seems to have no damage on my hair at all. Will buy again! ### ⭐⭐⭐⭐⭐ Vibrant! *by Y***O on 30 June 2026* I buy ruby rouge and cyclamen to make a mix. ❤️ Always consistent quality and and vibrant colour. Fades into a lovely light pink so I dont feel I needs to re-dye too frequently. Make sure you apply vaseline to your skin and wear gloves if you dont want to look like a killer! 🤣 Your hair will need to be almost platinum for vibrancy!...but you can see in the photos the slight tint left on the parts of my hair that are dyed dark brown. ### ⭐⭐⭐⭐⭐ Long time favourite *by E***H on 14 January 2026* Frequently bought, purely because they're so good. Yes the colour will run, it's semi-permanent so don't expect it to stay perfectly in place but the colour is always beautiful and when used over pale bleached hair, rests at an almost fuchsia pink after a few washes. ## Frequently Bought Together - Crazy Color Vibrant Ruby Rouge Semi-Permanent Duo Hair Dye. Highly Pigmented Wine Red/Plum Conditioning & Oil Nourishing Vegan Formula | No Bleach or Ammonia | 200ml - Crazy Color Vibrant Vermillion Red Semi-Permanent Hair Dye. Highly Pigmented Scarlet Red Conditioning & Oil Nourishing Vegan Formula | No Bleach or Ammonia | 100ml - Yibaijia 18 Pcs Tools for Hair Colouring Kit, Dying, DIY Beauty Salon Bleaching, Dye Bowl and Brush, including Mixing, Ear Cover, Shawl, Gloves, Clips --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.nz/products/592259115-semi-permanent-ruby-rouge-hair-dye](https://www.desertcart.nz/products/592259115-semi-permanent-ruby-rouge-hair-dye) --- *Product available on Desertcart New Zealand* *Store origin: NZ* *Last updated: 2026-07-27*