---
product_id: 600941091
title: "Purex Liquid Laundry Detergent, Ultra Concentrated Baby"
brand: "purex"
price: "$156"
currency: NZD
in_stock: null
reviews_count: 8
category: "Purex"
url: https://www.desertcart.nz/products/600941091-purex-liquid-laundry-detergent-ultra-concentrated-baby
store_origin: NZ
region: New Zealand
---

# Ultra-concentrated 165 loads Hypoallergenic & dye-free Works in all water temps Purex Liquid Laundry Detergent, Ultra Concentrated Baby

**Brand:** purex
**Price:** $156
**Availability:** ❌ Out of Stock

## Summary

> 👶✨ Clean clothes, happy babies, smarter laundry days!

## Quick Answers

- **What is this?** Purex Liquid Laundry Detergent, Ultra Concentrated Baby by purex
- **How much does it cost?** $156 with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.nz](https://www.desertcart.nz/products/600941091-purex-liquid-laundry-detergent-ultra-concentrated-baby)

## Best For

- purex enthusiasts

## Why This Product

- Trusted purex brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Trusted Legacy of Care:** Backed by 100+ years of Purex reliability, ensuring dependable cleaning for your growing family.
- • **Versatile & Compatible:** Safe for all washing machines including HE and effective in any water temperature.
- • **Gentle Yet Powerful Clean:** Dermatologist-tested, hypoallergenic formula perfect for sensitive baby skin.
- • **Soft, Baby-Friendly Scent:** Leaves clothes lightly fragranced with a clean, fresh scent ideal for everyday essentials.
- • **Ultra-Concentrated Efficiency:** One bottle delivers up to 165 loads—over twice the cleaning power of regular detergents.

## Overview

Purex Liquid Laundry Detergent Ultra Concentrated Baby is a dermatologist-tested, hypoallergenic, dye-free formula designed specifically for baby clothes. Its ultra-concentrated formula delivers up to 165 loads per 82.5 oz bottle, working effectively in all water temperatures and compatible with standard and HE washers. With a soft, baby-friendly scent and a century-long legacy of trusted cleaning, Purex Baby detergent offers gentle yet powerful care for your little one’s laundry needs.

## Description

Purex Baby Laundry Detergent – Ultra Concentrated, Hypoallergenic, Dye-Free, Gentle on Skin Purex Baby Laundry Detergent is made with your little one in mind. Dermatologist-tested, hypoallergenic, and dye-free, it’s gentle on delicate skin while leaving behind a soft, pleasant scent after every wash. This ultra-concentrated formula packs more cleaning power in every drop compared to standard Purex detergent—You use less per load and still get a deep clean. Each 82.5 oz bottle delivers up to 165 loads, making it a smart choice for growing families. From newborn onesies and crib sheets to toddler play clothes, Purex Baby keeps your baby’s clothes clean and fresh. Compatible with all washing machines, including HE models. Purex is designed to deliver the same powerful clean, every time. Caring for families since 1922.

Review: Gentle and affordable option for baby laundry🧺 - I’ve been using this detergent for months now! I love how gentle it is for my kids clothes, I even use it for my laundry! It has a soft, clean scent that’s not overpowering and leaves everything smelling fresh. It also works well on spit-up and food stains without being too harsh. The only con is that the scent doesn’t last long after drying !great value I buy it over and over again!
Review: My perfect detergent. - I’ve been using this for about 4 years now. My skin is so sensitive and this detergent does the job and still makes my clothes smell wonderful. A little goes a long way.

## Features

- Gentle, Hypoallergenic 4-in-1 Formula: Specially made for baby laundry, this dye-free, dermatologist-tested formula is gentle on skin, while brightening and refreshing clothes
- Soft, Baby-Friendly Scent: Leaves clothes lightly fragranced with a clean scent, perfect for baby onesies, blankets, bibs, and everyday essentials
- Smart for Baby’s Daily Washes: From cozy winter layers to messy mealtime outfits, Purex Baby detergent delivers dependable, everyday clean for every season and stage
- Ultra-concentrated formula works in all water temperatures and is safe for standard and HE washers. Twist-cap bottle is easy to use
- One 82.5 fl oz bottle delivers up to 165 loads—over twice the loads of our regular 75 oz detergent. A smart choice for active households
- 100 Years of Dependable Cleaning: For over a century, Purex brand has delivered dependable, everyday laundry care, caring for families since 1922

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B0CPNGH81B |
| Allergen Information | Hypoallergenic |
| Best Sellers Rank | #9,157 in Health & Household ( See Top 100 in Health & Household ) #94 in Liquid Laundry Detergent |
| Brand | Purex |
| Brand Name | Purex |
| Customer Reviews | 4.6 out of 5 stars 1,802 Reviews |
| Formulation Type | High Efficiency |
| Item Dimensions | 7.5 x 4.14 x 11.37 inches |
| Item Form | Liquid |
| Liquid Volume | 82.5 Fluid Ounces |
| Manufacturer | Henkel |
| Material Feature | Concentrated |
| Material Features | Concentrated |
| Material Type Free | Dye Free |
| Number of Items | 1 |
| Scent | Soft baby Scent |
| Skin Type | Sensitive |
| Specific Uses For Product | Laundry |
| UPC | 024200053246 |
| Unit Count | 82.5 Fluid Ounces |

## Product Details

- **Brand:** Purex
- **Item Form:** Liquid
- **Material Type Free:** Dye Free
- **Scent:** Soft baby Scent
- **Unit Count:** 82.5 Fluid Ounces

## Images

![Purex Liquid Laundry Detergent, Ultra Concentrated Baby - Image 1](https://m.media-amazon.com/images/I/71l4t8v0CZL.jpg)

## Available Options

This product comes in different **Size, Style** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Gentle and affordable option for baby laundry🧺
*by G***N on October 29, 2025*

I’ve been using this detergent for months now! I love how gentle it is for my kids clothes, I even use it for my laundry! It has a soft, clean scent that’s not overpowering and leaves everything smelling fresh. It also works well on spit-up and food stains without being too harsh. The only con is that the scent doesn’t last long after drying !great value I buy it over and over again!

### ⭐⭐⭐⭐⭐ My perfect detergent.
*by A***T on December 14, 2025*

I’ve been using this for about 4 years now. My skin is so sensitive and this detergent does the job and still makes my clothes smell wonderful. A little goes a long way.

### ⭐⭐⭐⭐⭐ Great detergent
*by E***A on February 4, 2026*

Super gentle on my baby’s skin and smells so good

## Frequently Bought Together

- Purex Liquid Laundry Detergent, Ultra Concentrated, Baby, 82.5 Ounce, 165 Loads
- ARM & HAMMER Baby, 77 Loads Hypoallergenic Liquid Laundry Detergent, 100.5 fl oz
- Dreft Blissfuls In-Wash Scent Booster Beads, Baby Fresh Scent, 18.2 oz

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*Product available on Desertcart New Zealand*
*Store origin: NZ*
*Last updated: 2026-03-04*