---
product_id: 663026423
title: "PROVOKE Touch Of Silver Brightening Purple Shampoo 200 ml, Neutralises Yellow and Orange tones, Formulated with Violet and Blue Pigments (Pack of 2)"
brand: "provoke"
price: "$69"
currency: NZD
in_stock: false
reviews_count: 13
url: https://www.desertcart.nz/products/663026423-provoke-touch-of-silver-brightening-purple-shampoo-200-ml-neutralises
store_origin: NZ
region: New Zealand
---

# Visible brightening after just 1 wash Violet & blue pigments for brass neutralization 200 ml x 2 pack for lasting care PROVOKE Touch Of Silver Brightening Purple Shampoo 200 ml, Neutralises Yellow and Orange tones, Formulated with Violet and Blue Pigments (Pack of 2)

**Brand:** provoke
**Price:** $69
**Availability:** ❌ Out of Stock

## Summary

> 💜 Shine bright, banish brass, and own your silver glow!

## Quick Answers

- **What is this?** PROVOKE Touch Of Silver Brightening Purple Shampoo 200 ml, Neutralises Yellow and Orange tones, Formulated with Violet and Blue Pigments (Pack of 2) by provoke
- **How much does it cost?** $69 with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.nz](https://www.desertcart.nz/products/663026423-provoke-touch-of-silver-brightening-purple-shampoo-200-ml-neutralises)

## Best For

- provoke enthusiasts

## Why This Product

- Trusted provoke brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Brass-Busting Power:** Neutralizes yellow & orange tones with dual violet & blue pigments for salon-grade brightness.
- • **Versatile Hair Match:** Perfect for natural, coloured, highlighted, platinum blonde, white, and grey hair—your all-in-one glow-up solution.
- • **Instant Radiance Boost:** Delivers vibrant, dazzling shine and visibly brighter hair after a single wash—because who has time to wait?
- • **Pro-Level Care Routine:** Maximize results by alternating with the Colour Care Shampoo & Conditioner set—because your hair deserves the best.
- • **Trusted UK #1 Purple Brand:** Join thousands of millennials who swear by PROVOKE for maintaining flawless, head-turning hair.

## Overview

PROVOKE Touch Of Silver Brightening Purple Shampoo is a 2-pack of 200 ml bottles formulated with violet and blue pigments to neutralize yellow and orange tones in blonde, white, grey, and highlighted hair. It delivers visible brightening and dazzling shine after just one wash, making it the UK’s #1 purple shampoo brand trusted for maintaining vibrant, salon-quality hair color.

## Description

Product Description PRO:VOKE Touch Of Silver Brightening Shampoo is the original purple shampoo and from the #1 purple brand in the UK. This toning treatment shampoo brightens coloured, natural or highlighted platinum, blonde, white and grey hair, resulting in vibrant, dazzling shine. For visibly brighter hair after just one wash. Specially formulated with both violet and blue pigments to intensely neutralise brassy, yellow tones and treat colour fading and dullness for instant, visible results. Ingredients Aqua (Water/Eau), Sodium Laureth Sulfate, Sodium Chloride, Coco-Glucoside, PEG-7 Glyceryl Cocoate, Disodium Cocoamphodiacetate, Parfum (Fragrance), Sodium Benzoate, Laureth-4, Phenoxyethanol, PEG-150 Pentaerythrityl Tetrastearate, PEG-6 Caprylic/Capric Glycerides, Glycol Distearate, Potassium Sorbate, Polyquaternium-10, Glyceryl Oleate, Citric Acid, Disodium EDTA, Cocamidopropyl Betaine, Benzophenone-4, Linalool, Hexyl Cinnamal, Glycerin, Sodium Hydroxide, Formic Acid, Hydrogenated Palm Glycerides Citrate, Tocopherol, Acid Violet 43, HC Blue No. 2. P.when('A').execute(function(A) { A.on('a:expander:toggle_description:toggle:collapse', function(data) { window.scroll(0, data.expander.$expander[0].offsetTop-100); }); }); Directions Directions for Use: Apply to wet hair and massage into a gentle lather before rinsing thoroughly. For optimum results, follow with Colour Care Conditioner. Best used in between washes with the Brightening Shampoo and Intensive Conditioner. Safety Warning External use only See more

Review: A must for blonde hair. My go to. Gets rid of brassy tones. - A must for blonde hair. My go to. Gets rid of brassy tones.
Review: good product - very good shampoo to neutralise yellow and orange shades, but use glowes for application / your hands may turn purple

## Features

- The information below applies to each unit in the pack
- CREATE VIBRANT, DAZZLING SHINE AND VISIBLY BRIGHTENED HAIR COLOUR WITH PRO:VOKE ORIGINAL PURPLE SHAMPOO IN JUST 1 WASH.
- WHO IS THE PERFECT MATCH? Natural, coloured, highlighted or platinum blonde, white and grey hair.
- HOW DOES THE PURPLE MAGIC WORK? Formulated with a unique mix of violet and blue pigments, this purple shampoo restores your hair colour by removing yellow and orange brassy tones, whilst optical brighteners add shine. Creating vibrant, dazzling shine for visibly brighter hair after just one wash.
- MAXIMISE RESULTS: Use every other wash in combination with our everyday Colour Care Shampoo and Conditioner set for maximum results.
- From the #1 purple brand in the UK.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B0DJMQPBTK |
| ASIN  | B0DJMQPBTK |
| Best Sellers Rank | 512 in Beauty ( See Top 100 in Beauty ) 29 in Shampoos (Beauty) |
| Brand | PROVOKE |
| Colour | Purple |
| Customer Reviews | 4.4 4.4 out of 5 stars (11,559) |
| Customer reviews | 4.4 4.4 out of 5 stars (11,559) |
| Date First Available | 7 Oct. 2024 |
| Format | Liquid |
| Is discontinued by manufacturer  | No |
| Item dimensions L x W x H | 36 x 58 x 175 millimetres |
| Item model number | 112485014 |
| Item model number  | 112485014 |
| Item weight | 0.4 Grams |
| Manufacturer | Pro:Voke |
| Manufacturer  | Pro:Voke |
| Package Weight | 0.52 Kilograms |
| Package dimensions | 18.9 x 6.6 x 3.5 centimetres |
| Product Dimensions | 3.6 x 5.8 x 17.5 cm; 0.4 g |
| Product Dimensions  | 3.6 x 5.8 x 17.5 cm; 0.4 g |
| Scent | aldehydic |
| Volume | 400 Millilitres |

## Product Details

- **Brand:** PROVOKE
- **Hair type:** Color Treated
- **Item form:** Liquid
- **Material Type Free:** Sulphate Free
- **Scent:** aldehydic

## Images

![PROVOKE Touch Of Silver Brightening Purple Shampoo 200 ml, Neutralises Yellow and Orange tones, Formulated with Violet and Blue Pigments (Pack of 2) - Image 1](https://m.media-amazon.com/images/I/41BEVY5jm6L.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ A must for blonde hair. My go to. Gets rid of brassy tones.
*by E***R on 18 January 2026*

A must for blonde hair. My go to. Gets rid of brassy tones.

### ⭐⭐⭐⭐⭐ good product
*by W***I on 26 October 2025*

very good shampoo to neutralise yellow and orange shades, but use glowes for application / your hands may turn purple

### ⭐⭐⭐⭐ Good product
*by C***E on 11 January 2026*

Really good purple shampoo, take away brassiness. Will say it does make my hair feel a bit coarse so I always follow it up with a hair mask when I use it.

## Frequently Bought Together

- PROVOKE Touch Of Silver Brightening Purple Shampoo 200 ml, Neutralises Yellow and Orange tones, Formulated with Violet and Blue Pigments (Pack of 2)
- PROVOKE Touch of Silver Intensive Conditioner - for Blonde, Platinum, White or Grey Hair - 200 ml

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**Shop now:** [https://www.desertcart.nz/products/663026423-provoke-touch-of-silver-brightening-purple-shampoo-200-ml-neutralises](https://www.desertcart.nz/products/663026423-provoke-touch-of-silver-brightening-purple-shampoo-200-ml-neutralises)

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*Product available on Desertcart New Zealand*
*Store origin: NZ*
*Last updated: 2026-01-24*