---
product_id: 734716371
title: "ETUDE My Lash Serum 9 g 21AD | Simple and Comfortable Daily Eyelash Serum with Biotin | Look of Longer, Thicker Looking Eyelashes | K-beauty"
brand: "etude"
price: "$41"
currency: NZD
in_stock: true
reviews_count: 5
category: "Etude"
url: https://www.desertcart.nz/products/734716371-etude-my-lash-serum-9-g-21ad-simple-and-comfortable
store_origin: NZ
region: New Zealand
---

# Transparent, non-sticky formula Biotin-enriched for lash strength Precision screw brush applicator ETUDE My Lash Serum 9 g 21AD | Simple and Comfortable Daily Eyelash Serum with Biotin | Look of Longer, Thicker Looking Eyelashes | K-beauty

**Brand:** etude
**Price:** $41
**Availability:** ✅ In Stock

## Summary

> ✨ Elevate your lash game with K-beauty’s secret weapon! 🖤

## Quick Answers

- **What is this?** ETUDE My Lash Serum 9 g 21AD | Simple and Comfortable Daily Eyelash Serum with Biotin | Look of Longer, Thicker Looking Eyelashes | K-beauty by etude
- **How much does it cost?** $41 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.nz](https://www.desertcart.nz/products/734716371-etude-my-lash-serum-9-g-21ad-simple-and-comfortable)

## Best For

- etude enthusiasts

## Why This Product

- Trusted etude brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Crystal Clear Comfort:** Updated transparent base absorbs quickly without any sticky residue—wear it all day, feel fresh.
- • **Trusted K-Beauty Classic:** Loved for 15+ years, this serum gradually reveals longer, thicker lashes for a naturally enhanced look.
- • **Dual-Purpose Lash & Brow Care:** One serum, two benefits—perfect for strengthening both eyelashes and eyebrows with ease.
- • **Biotin Boost for Lash Vitality:** Supports hair health with a proven essential nutrient used in top shampoos and supplements.
- • **Precision Application, Every Time:** Innovative mascara-style screw brush delivers serum deep to lash roots for maximum impact.

## Overview

ETUDE My Lash Serum is a 9g daily eyelash treatment infused with biotin to promote the appearance of longer, thicker lashes. Featuring a clear, non-sticky formula and a precision screw brush applicator, it ensures comfortable, targeted application. A K-beauty favorite for over 15 years, this serum is ideal for those with weak or thin lashes seeking gradual, visible improvement while doubling as an eyebrow enhancer.

## Description

ETUDE My Lash Serum 9 g 21AD Simple and Comfortable Daily Eyelash Serum with Biotin Look of Longer, Thicker Looking Eyelashes Kbeauty

Review: After a month using it morning and night, I can tell it worked. For other people the change might not be visible. But I can see and feel the new hair growing (it pokes my eyes sometimes). It’s not an overnight change nor spectacular but it works slowly. My eyelash are slightly longer but not very full yet.
Review: I've been using this product for seven years and will continue to use it for at least 7 more years! Why I love it: 1. It doesn't irritate my sensitive eyes. 2. It actually works- the serum thickens and lengthens my eyelashes, as per the product description. When I run out and forget to reorder, I notice a difference in my eyelash length, so it's definitely is the serum that's causing my eyelashes to thicken and lengthen. 3. The lash brush makes it easier to apply than other eyelash serums. 4. I apply the serum at night after I take my contacts out, take my makeup off, and do my skincare routine. I've found that applying the serum at night also helps get off any lingering mascara. 5. The price- so affordable! Especially compared to other brands/similar products. 6. The serum is also great for eyebrows! The same lash brush can be used on both eyelashes and eyebrows without residue from each other.

## Features

- Biotin with clear ingredient: it is an essential ingredient that supports hair health, which is also used in shampoo and supplements. Use Biotin now to strengthen your eyelashes
- Clean base: the product has been updated to a transparent formula that absorbs into the skin without adhesion
- The mascara applicator brush is used as an applicator, a kind of screw brush that transfers the serum to the eyelashes and deep across the roots
- Loved over the past 15 years, my eyelash serum promotes the look of longer and thicker lashes
- Best for those who care about weak, thin and short lashes

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07MW1LYJ4 |
| ASIN  | B07MW1LYJ4 |
| Best Sellers Rank | 152,477 in Beauty ( See Top 100 in Beauty ) 686 in Eyelash Treatments |
| Brand | ETUDE |
| Customer Reviews | 4.2 4.2 out of 5 stars (400) |
| Customer reviews | 4.2 4.2 out of 5 stars (400) |
| Date First Available | 4 Jan. 2024 |
| Item model number | ETUDE HOUSE |
| Item model number  | ETUDE HOUSE |
| Item weight | 20 Grams |
| Package Dimensions | 10.39 x 2.9 x 1.7 cm; 20 g |
| Package Dimensions  | 10.39 x 2.9 x 1.7 cm; 20 g |
| Package Weight | 0.02 Kilograms |
| Package dimensions | 10.4 x 2.9 x 1.7 centimetres |
| Volume | 0.3 Fluid Ounces |

## Product Details

- **Brand:** ETUDE
- **Item volume:** 0.3 Fluid Ounces
- **Item weight:** 20 Grams
- **UPC:** 888243103593 888243092255 888243189085 888243189092
- **Unit count:** 1.00 Count

## Images

![ETUDE My Lash Serum 9 g 21AD | Simple and Comfortable Daily Eyelash Serum with Biotin | Look of Longer, Thicker Looking Eyelashes | K-beauty - Image 1](https://m.media-amazon.com/images/I/41VPW930+1L.jpg)

## Questions & Answers

**Q: what are the ingredients?**
A: Hello! Greetings from C&C Planet. The ingredients are as follows: Water (Aqua), Butylene Glycol, ethanol, glycerin, phenoxy ethanol, polyacrylic acid, tromethamine, PEG -32, PEG -6, disodium this dithiol this, dangyak extract, carbonate, biotin, sodium hyaluronidase, Maltodextrin, ginseng extract, ethylhexyl glycerin, iris extract, aloe vera leaf extract, yellow No. 4
Have a nice day! :)

**Q: Can you put it on your lashes with your finger to get it on the roots?**
A: I swipe it with the applicator and use my finger to rub it in. I also use it on my eyebrows!

**Q: should I disinfect the wand? or will my eyes be ok.**
A: If I was doing that, after disinfecting, I would wash and rinse the wand thoroughly and let it dry completely (meanwhile cover the tube with a bit of clean plastic wrap held in place with a rubber band so the stuff doesn't dry out) because I wouldn't want to get disinfectant in my eyes.

**Q: does this get flaky after a while?**
A: It hasn't happened to me and I wear it for long days and it takes me a long time to use up a tube.. It does tend to clump a bit on my eyelashes after I've worn it awhile no matter how good it looks when I start out

## Customer Reviews

### ⭐⭐⭐⭐⭐ Review
*by C***R on 26 March 2025*

After a month using it morning and night, I can tell it worked. For other people the change might not be visible. But I can see and feel the new hair growing (it pokes my eyes sometimes). It’s not an overnight change nor spectacular but it works slowly. My eyelash are slightly longer but not very full yet.

### ⭐⭐⭐⭐⭐ Review
*by S***H on 9 June 2024*

I've been using this product for seven years and will continue to use it for at least 7 more years! Why I love it: 1. It doesn't irritate my sensitive eyes. 2. It actually works- the serum thickens and lengthens my eyelashes, as per the product description. When I run out and forget to reorder, I notice a difference in my eyelash length, so it's definitely is the serum that's causing my eyelashes to thicken and lengthen. 3. The lash brush makes it easier to apply than other eyelash serums. 4. I apply the serum at night after I take my contacts out, take my makeup off, and do my skincare routine. I've found that applying the serum at night also helps get off any lingering mascara. 5. The price- so affordable! Especially compared to other brands/similar products. 6. The serum is also great for eyebrows! The same lash brush can be used on both eyelashes and eyebrows without residue from each other.

### ⭐⭐⭐⭐ Review
*by E***N on 9 January 2024*

Well my lashes definitely feel healthier. I don’t see any growth after a month, but it does help curl my eyelashes upward which makes them look longer I guess. They’re super nice to put on my lashes and brows, but it does sting if it gets in my eye. Overall it’s a nice product, but I think it’s more of a lash primer than a serum. Update (1/11/24): I realize now that since putting it on my brows they HAVE gotten considerably thicker. So that's yay, but I'm going to buy again to see if it'll help with my lashes. Nice product! Update (1/9/25): After about a year of use, not even consistent, my eyelashes have grown and are fuller/healthier! It works!

## Frequently Bought Together

- ETUDE My Lash Serum 0.3fl.oz(9g) 21AD | Easy And Comfortable Daily Eyelashes Serum With Biotin | Appearance Of Longer, Thicker Looking Lashes | K-beauty
- Anua Heartleaf Pore Control Cleansing Oil, Oil Cleanser for Face, Makeup Blackhead Remover, Korean Skin Care 6.76 fl oz(200ml) (original)

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*Product available on Desertcart New Zealand*
*Store origin: NZ*
*Last updated: 2026-02-09*