---
product_id: 90489739
title: "OGX Aveeno Color Protect Strengthen+ Blackberry Quinoa Shampoo, Fresh, 12 Fl Oz"
brand: "aveeno"
price: "$50"
currency: NZD
in_stock: true
reviews_count: 13
category: "Aveeno"
url: https://www.desertcart.nz/products/90489739-ogx-aveeno-color-protect-strengthen-blackberry-quinoa-shampoo-fresh-12
store_origin: NZ
region: New Zealand
---

# Oat-first soothing power Quinoa protein strength Blackberry antioxidant boost OGX Aveeno Color Protect Strengthen+ Blackberry Quinoa Shampoo, Fresh, 12 Fl Oz

**Brand:** aveeno
**Price:** $50
**Availability:** ✅ In Stock

## Summary

> 🌿 Elevate your color care with nature’s strength and soothing touch!

## Quick Answers

- **What is this?** OGX Aveeno Color Protect Strengthen+ Blackberry Quinoa Shampoo, Fresh, 12 Fl Oz by aveeno
- **How much does it cost?** $50 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.nz](https://www.desertcart.nz/products/90489739-ogx-aveeno-color-protect-strengthen-blackberry-quinoa-shampoo-fresh-12)

## Best For

- aveeno enthusiasts

## Why This Product

- Trusted aveeno brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Trusted Heritage:** From Aveeno, a skincare pioneer since 1945, blending tradition with innovation
- • **Farm-Fresh Purity:** Sulfate, paraben, and dye-free formula for a clean, gentle cleanse
- • **Nature-Infused Luxury:** Infused with blackberry and quinoa protein for vibrant, nourished hair
- • **Scalp Soothing Ritual:** Oat as the primary ingredient calms irritation and promotes scalp health
- • **Root-to-Tip Resilience:** Strengthens and protects color-treated hair from breakage and fading

## Overview

OGX Aveeno Color Protect Strengthen+ Blackberry Quinoa Shampoo is a sulfate-free, paraben-free formula designed to protect and strengthen color-treated hair. Featuring oat as the first ingredient, it soothes the scalp while blackberry and quinoa proteins help prevent breakage and color fade. This 12 fl oz shampoo combines farm-fresh ingredients with trusted Aveeno quality to nourish hair from root to tip, leaving it vibrant, healthy, and refreshed.

## Description

We believe that beautiful hair starts at the root. Soothe your scalp while protecting and strengthening hair, with this farm-to-shower inspired Blackberry Quinoa Protein Blend Shampoo. Oat as the first ingredient helps to promote a healthy scalp environment. Infused with blackberry and quinoa protein, this shampoo blend helps to protect color-treated hair from breakage and damage. The blend of ingredients works to produce a sensational, fresh fragrance. Free from sulfates, parabens and dyes, this product is safe for color-treated hair. We source our oats from a quiet mill located along the rolling hills of the Mississippi River Valley, in a small town where pride and quality go hand-in-hand. We love the way we feel when everything is in balance. That's why we start with oat as the first ingredient. Each blend helps to soothe your scalp and nourish your strands from root to tip. Discover blends made with simple ingredients, from simpler times.

Review: Smells amazing, great quality! - Best shampoo ever! I wash my hair every few days and I use lots of products in between washes, this shampoo get my hair completely clean! Not only does it smell great, it has really help moisturize my hair and scalp and has helped my get rid of that annoying itchy scalp! Super easy to use and foams really nicely, and has really helped my hair color stay. If you're looking for a cheaper color stay shampoo, this is the one to get!
Review: Smells Delicious and Leaves Hair Soft - This shampoo smells absolutely devine and doesn't leave my hair dry like other organic shampoos. I use it a couple times a week and it seems to have kept my color in for longer after dyeing my hair.

## Features

- Oat is the first ingredient in this scalp-soothing, strengthening, farm-fresh inspired shampoo infused with blackberry and quinoa protein to help protect color-treated and heat-styled hair from damage
- Blended to prevent breakage and color fade, these farm-to-shower fresh ingredients work together to help promote a healthy scalp environment while enhancing your hair's natural beauty
- Sulfate free shampoo, free from dyes and parabens, making it safe for all hair types including color treated hair
- We are inspired by nature; our oat is sourced from a small town mill where pride and quality go hand and hand
- Aveeno is a trusted household brand established in 1945 and is best known for its line of skin soothing products, where oat's natural soothing properties are put to work in body, face and scalp applications

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN  | B07HMP33Q1 |
| Best Sellers Rank | #12,205 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #380 in Hair Shampoo |
| Customer Reviews | 4.5 4.5 out of 5 stars (4,995) |
| Item model number  | 4067315 |
| Manufacturer  | Vogue International |
| Product Dimensions  | 1.69 x 3.45 x 7.25 inches; 13.44 ounces |
| UPC  | 052800673151 |

## Product Details

- **Age Range (Description):** Adult
- **Brand:** Aveeno
- **Hair Type:** Damaged, Dry, Straight, Wavy
- **Item Form:** Liquid
- **Scent:** Blackberry Quinoa Protein Blend

## Images

![OGX Aveeno Color Protect Strengthen+ Blackberry Quinoa Shampoo, Fresh, 12 Fl Oz - Image 1](https://m.media-amazon.com/images/I/61RF7LPUf6L.jpg)

## Questions & Answers

**Q: If other Aveeno shampoos are sulfate and parabin free, what makes this one different to be called "color safe"?  Wouldnt they all be color safe?**
A: I purchased this after trying  two other Aveeno shampoos. My hair is snow white and I have itchy scalp after cancer. This was THE ONE, it is a pearly white with oatmeal and it does not yellow my hair! I think perhaps with them stating color safe it implies that bleached hair is safe from color changes, which can happen with some shampoos like their Apple Vinegar which definitely yellowed my hair. Just my thoughts and experiences.

**Q: Is it safe for keratin treated hair ?**
A: Hey there!
We'd recommend double checking with your stylist to make sure our products are a good fit for your keratin treated hair.

**Q: This says sulfate free but if you look at ingredients it says sulfate. So this isn’t true right?**
A: I just received this shampoo and after checking the ingredients list on the bottle, there are absolutely NO sulfates listed. It does have Sulfonate which is not a Sulfate, but a distinctly different chemical with different properties. 
By Sandra Rose on June 21, 2023

**Q: What kind of smell? And is it strong  smell?**
A: Hello.  My product is new, unopened so I can't tell you how it smells.  I  would guess it's pretty mild.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Smells amazing, great quality!
*by E***A on June 17, 2025*

Best shampoo ever! I wash my hair every few days and I use lots of products in between washes, this shampoo get my hair completely clean! Not only does it smell great, it has really help moisturize my hair and scalp and has helped my get rid of that annoying itchy scalp! Super easy to use and foams really nicely, and has really helped my hair color stay. If you're looking for a cheaper color stay shampoo, this is the one to get!

### ⭐⭐⭐⭐⭐ Smells Delicious and Leaves Hair Soft
*by G***I on December 23, 2025*

This shampoo smells absolutely devine and doesn't leave my hair dry like other organic shampoos. I use it a couple times a week and it seems to have kept my color in for longer after dyeing my hair.

### ⭐⭐⭐⭐⭐ The scent is amazing, and Great color protector shampoo
*by M***A on May 19, 2025*

Best scent in shampoo EVER. Seriously, just buy it for the scent alone. But really. This is a great color protecting shampoo (I used the matching conditioner) and my punky color flamingo pink with just a dash of purple for depth, lasted the longest it ever has. 5 months before it even started fading (I do other protective measures, but that usually only gets me 3ish months before fading). Sounds crazy I know. But this color protecting shampoo worked so well on the semi-permanent hair color. Also, the shampoo, adds more moisture then the conditioner. At least that's is what I noticed. rinsing this shampoo out my hair had some slip to it and didn't tangle up that much. (the conditioner added the extra bit to make it very slippery and soft) even being gentle enough to prolong hair color this gives a decent clean feeling, it's not the cleanest of clean, but it does get the dirt and oils out, don't expect this to remove hair products though, it might diminish them but won't remove them completely. It doesn't give that big 'ol soap bubble lather, but in this case you don't want that. it acts more like it's one of those co-wash conditioners I buy this every time I do my crazy pink hair, As I do love how long I can get the color to last before fading and needing touch ups.

## Frequently Bought Together

- OGX Aveeno Color Protect Strengthen+ Blackberry Quinoa Shampoo, Fresh, 12 Fl Oz
- Aveeno Color Protect & Strengthen+ Blackberry & Quinoa Conditioner (12 Fl Oz)
- Aveeno Farm-Fresh Oat Milk Sulfate-Free Shampoo with Colloidal Oatmeal & Almond Milk, Moisturizing Shampoo for All Hair Types, Safe for Color-Treated Hair, Paraben & Dye-Free, 12 Fl Oz

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*Product available on Desertcart New Zealand*
*Store origin: NZ*
*Last updated: 2026-01-25*