Matcha Green Tea Japanese Matcha Powder, Unsweetened, 2 Ounce

I’ve tried quite a few matcha powders, and this one really impressed me. The color is a vibrant, rich green, which already tells you it’s high quality. The texture is very fine and blends smoothly without clumps, even with just a whisk or shaker. The taste is clean and balanced — slightly earthy, but not bitter. I can drink it both as a traditional matcha with water and as a matcha latte, and it works perfectly either way. It gives a calm, steady energy boost without the jitters you get from coffee. I also noticed it feels gentle on the stomach, which is a big plus for me. Overall, this is a great option if you’re looking for a good everyday matcha that still feels premium. Definitely recommend!

Such a great find for the amazing value!! By far, this has been my favorite matcha for my morning matcha latte. I always recommend this product to my friends. Vibrant green color and tastes amazing. I’m not much of a matcha connoisseur, and I don’t drink it on its own (always in lattes with oat milk). If you’re looking for an affordable, daily matcha for making lattes this is perfect. For the price, I highly recommend you at least give it a try.

This unsweetened powder delivers a rich, vibrant green tea flavor that is both invigorating and smooth. I use this matcha powder in several ways to enjoy its full range of benefits and flavors. Here’s a simple recipe for a traditional matcha tea: Traditional Matcha Tea: Sift 1-2 teaspoons of matcha powder into a bowl. Add a small amount of hot water (not boiling, about 175°F) and whisk vigorously using a bamboo whisk or a small electric frother until a frothy layer forms. Add more hot water to taste, and enjoy a delicious, freshly brewed matcha tea. The powder blends effortlessly into both hot and cold liquids. I also use it in smoothies, lattes, and even baked goods. The flavor is bold yet not overpowering, making it versatile for various recipes. The quality of the matcha is evident from its vibrant color and fine texture. It’s evident that this matcha powder is made from high-quality leaves, as it delivers a fresh, aromatic taste that’s true to Japanese matcha traditions. The 2-ounce size is perfect for regular use, and the packaging helps keep the powder fresh. Overall, Ito En Matcha Green Tea Japanese Matcha Powder is an excellent product for matcha enthusiasts and anyone looking to add a touch of green tea goodness to their diet. It’s flavorful, versatile, and high-quality, making it a standout choice in the world of matcha powders. Highly recommended for its authentic taste and premium quality!

Tried the Sweetened Ito En Matcha for the very first time trying matcha, was already better quality than your average café. Now trying out the unsweetened version, same great quality. I’m happy with the fairly bright green colour, neither version is gritty, it has a grassy aroma with a more subtle flavour- the best part being no bitter aftertaste (when prepared properly.) Will update further as I continue to use it and test it out in various applications.

I’ve been drinking matcha for years and have been on the hunt for a more affordable option with the recent surge in prices and the matcha shortage. This matcha is surprisingly fresh! Beautifully green without tinges of yellow. I’ve had higher priced matchas that were visibly dull and aged. The tea leaves were well ground- no grittiness or chalkiness on the tongue. I believe there is a good amount of natural biocompounds like L-theanine in this matcha because I feel relaxed and concentrated after drinking it. I also think there’s a healthy dose of caffeine in it because I drank my cup rather quickly a few days ago and suddenly felt wired and hyper focused while doing errands lol. The flavor of this matcha isn’t particularly complex. No real depth as far as astringency or subtle notes that give it character. Just a slight but pleasant bitterness, which makes it a perfect canvas for a coffee shop or home enthusiast that likes to dress up matchas with milks, fun syrups and flavorings! I think even people who don’t like the “grassiness” of matcha could enjoy this one.

Bag is enormous and matcha tastes delicious and earthy! Price is so worth it because of how big the bag is

I was sick of buying the small bags of matcha and decided to take a chance on a larger bag with this brand and I am so happy that I did! This is so much better and seemingly better quality than the other one I had been purchasing for years! Do not hesitate to buy this!!

First try: Beautiful color for a great price. I love that it's a product of Japan. I use matcha mainly for matcha lattes and the taste was great! Much better than my previous cheaper Amazon matcha powder. Though, as some of the reviews suggested, it does need to be very well whisked. My standard whisk resulted in a few matcha powder clumps in my iced latte. Second try: I read on Google that clumping is "usually a sign of high-quality matcha." In fact, when you buy a traditional matcha set, it will come with a fine mesh seive. You are supposed to sift matcha to break up the clumps. After sifting and whisking with hot water, there were zero clumps in my matcha latte! It came out perfect. I think I found my new favorite matcha powder. Great quality and great price.

the same quality of the sachets, perhaps not as fresh

This green tea powder was made into a beautiful homemade green tea ice cream. A family favourite.

Bright green powder, easy to mix and doesn't have clumps unlike other brands I've tried.

Good taste with reasonable price, but a little bit bitter.