Colgate Max White Expert + Anti-Stain Teeth Whitening Toothpaste 75ml - Advanced Stain Removal Technology - Helps Prevent Future Stains - Enamel Safe for Daily Use

Absolutely fantastic. I was concerned that it would leave my upper left and right front teeth crowns (the Bugs Bunny teeth😃) but 1 application removed everything, including making those two white as well.All of them looked a natural white, not a Hollywood "Brilliant white wood gloss paint" type. Will happily get again if needed.Only one slight irritant is that if you get ANY on your lips, it's like removing super glue lol

Leaves teeth feeling clean and fresh with a strong, refreshing mint taste. Helps reduce surface stains after regular use. The whitening effect is noticeable but subtle, and it’s a bit more expensive than standard Colgate toothpaste.

Teeth never felt as clean

Easy to apply and remove seen small improvement after 1 month of use but not too profound.

Tried this product on the basis of the reputation of the brand and other positive online reviews. I wanted to try an alternative to whitening strips, as the brand I have recently bought is quite pricey.Compared with the other brand, this serum and ease of application has been really disappointing.The serum, if coming into contact with my lip is quite uncomfortable. It is also difficult to know if coverage is sufficient when applying, and it can dry in sticky lumps on the teeth, which needs a good toothbrush the following morning to remove. My teeth also feel quite sensitive after application.Overall I am not convinced that the serum is having any whitening of the teeth, it is subtle at best. Won’t be buying again.

This is a great product use it all the time

I am officially done with the promises of fancy toothpaste versions. This toothpaste looks and feels expensive, being far pricier than your usual kind, yet upon thorough use, simply disappoints. It appears the only difference from other toothpaste versions is the taste and the vivid blue colour.The toothpaste comes in grand packaging and targets an important crowd - those whose teeth have inevitably been stained by years of drinking tea and coffee. The toothpaste promises to 'whiten' teeth and importantly prevent future stains by offering an apparently protecting coating of some sort. I like the idea but absolutely knew not to expect miracles. I sceptically chose to purchase and try this fancy toothpaste version.My scepticism only took a week to prove true, this toothpaste deep down is nothing special. The toothpaste certainly feels fresh to use with a tamed mint flavour. Most surprisingly, their paste turns bright blue which brings forth the only 'special' feel like your teeth undergoing some unique UV treatment. I consistently brushed day and night, using my Panasonic DiamondCare toothbrush, always ensuring to rinse after any tea or coffee drinking. After three weeks, without surprise, I notice barely any difference. The stains on my teeth are still there. If I stretched my biases, I may say my teeth look whiter but again nothing wonderous. I continued using this toothpaste for over a month and still found little difference from my usual toothpaste.I never thought I'll be ranting about toothpaste. To be honest, I never expected any miracles nor do I expect Colgate to deliver magic in their many different toothpaste versions. In all, I recommend pursuing a toothpaste for qualities beyond mere 'whitening' i.e. for strong gums and sensitive teeth.

Just right to whiten your teeth