Aveda Men Pure-Formance Grooming Clay

This has been my hair product of choice for a few years now. First picked it up where I get my hair cut & when they stopped carrying the product line I was able to find it here. Back then I had shorter hair and had a faux hawk. I’d blow dry and then use this to style. Held my hair up without being greasy or crunchy. Now I have grown my hair out to a medium/long length with some wave. So my routine now is to towel dry, apply sea salt spray, hand style, let air dry & then use this as a finisher to smooth things out. I’ve also tried the thickening paste, but that can leave my hair a little greasy looking. Pleasant earthy/smokey manly scent, holds well but still workable, with good consistency and matte finish, washes out easily and doesn’t really cause much buildup between washes.

Prodotto utilizzato da anni: ottima tenuta senza appiccicare!

Probably the best product I've used (and I've used a lot) that claims a "matte finish", this actually does and you basically can't tell its in my hair, good hold too, one thing to mention is the smell, a lot of reviews here mention how good it smells, I personally think its ok smelling but nothing special so don't buy on that premise, it doesn't smell bad, it's just not as amazing as reviewers make out, for what it does in your hair (which is my main reason for buying), I am impressed, nice amount in the tub so should last a good amount of time, so for me, worth the money.

Cire que j'utilise quotiennement. Tient bien et ne fait pas grasse.

I love this grooming clay. Excellent hold with a matt finish. Have been using it for years. Not cheap, but lasts ages so good value for money.